BRANDING

For this assignment, students were asked to work on branding for an existing business in a complete overhaul and re-design. The business needed to be a large scale prominent corporation.

students work was considered for:
1. the craftsmanship in creation and aesthetic of the new brand as well as showing a strong understanding of design principles

2. successful thought/integration of how the public would perceive your brand

3. how robust was the brand identity: did it cover web, print, storefront, signage, products, web, mobile, etc.

4. how seamlessly did all the elements of the identity flow together across all deliverables

emmarie grose

dj wilson

lyss larsen

sami wilson

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